Middletown, NY- Orange Regional Medical Center’s Center for Sleep Medicine has relocated to its newly constructed facility in the Orange Regional Medical Pavilion located at 75 Crystal Run Road, Suite G-22 in Middletown, NY. The Center for Sleep Medicine offers patients an inviting, contemporary facility designed with the latest technology to diagnose sleep disorders within … Continue reading “Orange Regional Medical Center’s Center for Sleep Medicine Relocates”
Josh Sommers
FREE GLEN ARDEN SEMINARS TO GIVE ADVICE ON HOW TO ORGANIZE, READY HOME FOR SALE
Warwick organizing expert among speakers at two events Goshen, N.Y. (Feb. 7, 2011) – Glen Arden, a continuing care retirement community in Goshen, N.Y., is hosting two free seminars in the coming weeks to teach seniors how to organize and ready their homes for a quick sale this spring. Lisa Montanaro, owner of LM Organizing … Continue reading “FREE GLEN ARDEN SEMINARS TO GIVE ADVICE ON HOW TO ORGANIZE, READY HOME FOR SALE”
ELANT NAMES FOCUS MEDIA ITS AGENCY OF RECORD TO HANDLE ITS MARKETING, ADVERTISING, PR
Goshen, N.Y. (Feb. 7, 2011) – Elant Inc., the Hudson Valley’s premier provider of health and housing solutions for senior citizens, has named Focus Media, Inc. as its agency of record to handle marketing, advertising and public relations. In addition to working for Elant, Focus Media will manage marketing and public relations for Glen Arden, … Continue reading “ELANT NAMES FOCUS MEDIA ITS AGENCY OF RECORD TO HANDLE ITS MARKETING, ADVERTISING, PR”
Focus on Marketing: State of the Union was a marketing Gem
Marketing professionals have known for years the political arena has become the epicenter of the latest and greatest tools and tactics that drive business. Never before has it been as evident as it was in President Obama’s State of the Union address. Marketing is used to identify the customer, to satisfy the customer and to … Continue reading “Focus on Marketing: State of the Union was a marketing Gem”
ROMANCE BLOOMS AT ULSTER COUNTY TOURIST DESTINATIONS: Special rate packages make getaways, fun and pampering more affordable
KINGSTON, N.Y. (Feb. 3, 2011) – Valentine’s Day weekend is the perfect time to fall in love with Ulster County’s skiing, resorts, spa treatments and gourmet food. Across the county, a host of establishments are offering special packages of exhilarating, refreshing and comforting romantic activities at reasonable rates. “This year, Ulster County has a special … Continue reading “ROMANCE BLOOMS AT ULSTER COUNTY TOURIST DESTINATIONS: Special rate packages make getaways, fun and pampering more affordable”
Catskill Casino Coalition testifies before Assembly, questions opposition tactics
Catskill Casino Coalition and Sullivan County leaders hail thousands of jobs and millions in revenue from planned Stockbridge-Munsee casino Racetracks launch last-minute effort to derail it with phony polls and distortions, county manager says Albany – Feb. 2, 2011 – The Catskill Casino Coalition and key Sullivan County officials testified today about the substantial and long-lasting benefits … Continue reading “Catskill Casino Coalition testifies before Assembly, questions opposition tactics”
HVEDC hails nomination of Adams as important step in overhauling business climate
New Windsor – (Jan. 28, 2011) – The nomination of Ken Adams to head New York’s Empire State Development Corp., the agency in charge of attracting new business, is a positive sign that New York state is serious about repairing its business climate, the Hudson Valley Economic Development Corporation said Friday. Mike Oates, president and … Continue reading “HVEDC hails nomination of Adams as important step in overhauling business climate”
CATSKILL REGIONAL MEDICAL CENTER APPOINTS JAMES L. CAFFREY ASSISTANT VICE PRESIDENT, FACILITIES
January 28, 2011 – Harris, N.Y. – Catskill Regional Medical Center (CRMC) today announced the appointment of James L. Caffrey as its Assistant Vice President of Facilities. “James brings 30 years of facilities management and administrative experience to CRMC,” said Steven Ruwoldt, CEO of Catskill Regional Medical Center. “His wealth of knowledge, skills and background … Continue reading “CATSKILL REGIONAL MEDICAL CENTER APPOINTS JAMES L. CAFFREY ASSISTANT VICE PRESIDENT, FACILITIES”
THE RUBY GROUP’S PETE BERMAN SHARES OVERVIEW OF REAL ESTATE INVESTING WITH ORANGE COUNTY REALTORS
Goshen, N.Y. (Jan. 28, 2011) – The downturn in the real estate market has created opportunities for savvy investors, Pete Berman, CEO of The Ruby Group, a Goshen, N.Y.-based development, consulting and construction-management company, recently told an Orange County Association of Realtors continuing education class. High-quality properties are selling for much less than they were … Continue reading “THE RUBY GROUP’S PETE BERMAN SHARES OVERVIEW OF REAL ESTATE INVESTING WITH ORANGE COUNTY REALTORS”
Focus on Marketing: Emphasize advantages
What can a marketer do to promote a product that is virtually identical to something a competitor offers? How can you set yourself apart and show superiority over the competition? That’s the dilemma confronting AT&T and Verizon Wireless now that the latter is about to begin offering iPhones, ending AT&T’s previously exclusive access to Apple’s … Continue reading “Focus on Marketing: Emphasize advantages”
Focus Media expands, doubles space at Goshen HQ
FOCUS MEDIA DOUBLES OFFICE SPACE Full-service firm’s growth spurs expansion at Goshen headquarters Goshen, N.Y. (Jan. 27, 2010) – Focus Media, Inc., a full-service Hudson Valley-based public relations and marketing firm, has doubled the size of its office space at its corporate headquarters in Goshen, N.Y. Just 18 months ago, Focus Media moved its staff … Continue reading “Focus Media expands, doubles space at Goshen HQ”
VALLO TRANSPORTATION SEEKS FEDERAL GRANT TO HELP PAY FOR CLEANER-RUNNING DIESEL BUSES TO SERVE QUEENS, BRONX
College Point, N.Y. (Jan. 25, 2011) – Vallo Transportation Ltd., an independent school bus company serving families throughout Queens, N.Y., today announced that it has applied for a federal grant that will let the company buy seven new buses with advanced low-emissions technology. “Engine manufacturers and oil refiners have made tremendous progress creating equipment and … Continue reading “VALLO TRANSPORTATION SEEKS FEDERAL GRANT TO HELP PAY FOR CLEANER-RUNNING DIESEL BUSES TO SERVE QUEENS, BRONX”
CATSKILL REGIONAL MEDICAL CENTER EXPANDS PATIENT CARE IN WESTERN SULLIVAN COUNTY WITH FAMILY NURSE PRACTITIONER, NANCY ESCHENBERG
January 24, 2011 – Harris, N.Y. – Catskill Regional Medical Center (CRMC) announced today that Family Nurse Practitioner (FNP) Nancy Eschenberg has joined the Callicoon Family Health Center in Callicoon, N.Y. The Callicoon Family Health Center, located at the Grover M. Hermann Hospital Physician Office Suite at 8881 NYS Route 97, offers preventive medicine, geriatrics … Continue reading “CATSKILL REGIONAL MEDICAL CENTER EXPANDS PATIENT CARE IN WESTERN SULLIVAN COUNTY WITH FAMILY NURSE PRACTITIONER, NANCY ESCHENBERG”
Ulster County outdoor spots relish winter snow
ULSTER COUNTY OUTDOOR SPOTS EMBRACE WINTER’S HEAVY SNOWFALL Belleayre Mountain reports 14% increase in skiers; Seasonal activities in full swing KINGSTON, N.Y. (Jan. 20, 2011) — Propelled by 91 inches of snow this season, winter activities are in full swing in Ulster County and area recreational outlets are reaping the benefits. Belleayre Mountain is reporting … Continue reading “Ulster County outdoor spots relish winter snow”
Cooney joins HVEDC Board of Directors
COONEY JOINS HVEDC BOARD OF DIRECTORS NEW WINDSOR, N.Y. (Jan. 20, 2011) — John T. Cooney Jr. of Ossining is the newest board member of the Hudson Valley Economic Development Corp. Cooney is president of Tilcon New York Inc., a leading construction materials company based in West Nyack. He brings a long record of civic … Continue reading “Cooney joins HVEDC Board of Directors”
Focus on Marketing: Keep ad message clear
I’m pretty knowledgeable about automotive technology. I subscribe to a few auto magazines, and usually know about a new car model before the showroom salespeople do. A recent auto TV ad had this ad man shaking his head. In the advertisement, the promoted car’s new pioneering system, which I think was some type of braking … Continue reading “Focus on Marketing: Keep ad message clear”
Focus on Marketing: Promotions are a plus
There’s lots of competition to get the public’s attention. You want to be top of mind — essentially the company that they think of for your product or service. Promotional items are a great way to keep your company’s name in front of your existing and potential customers. Traditional giveaways like coffee cups, desk accessories … Continue reading “Focus on Marketing: Promotions are a plus”
THE GOVERNOR CLINTON AND YOSMAN TOWER HIRE LESLIE MALIN, KEITH BENNETT TO LEAD ACTIVITIES, FITNESS PROGRAMS
Kingston, N.Y. (Jan. 11, 2011) – The Governor Clinton and Yosman Tower, two of the premier senior-housing apartments in Kingston, N.Y., today announced that they have retained two professionals to guide expanded activities and fitness programs for its senior residents. Leslie Malin, president of Alchemy of Aging, a Kingston-based firm specializing in senior care, will … Continue reading “THE GOVERNOR CLINTON AND YOSMAN TOWER HIRE LESLIE MALIN, KEITH BENNETT TO LEAD ACTIVITIES, FITNESS PROGRAMS”