How many times do we get to witness a meltdown like Charlie Sheen’s? And not once, but twice in five weeks? This is a reminder to us all that public relations and reputation management, for a company, a brand or a person, is a long-term art. Sheen seems intent on destroying not just the PR … Continue reading “Focus on Marketing: 4 lessons for Charlie Sheen”
Josh Sommers
MAPLE SUGAR IS FLOWING IN ULSTER COUNTY
March events on tap begin this weekend Kingston, N.Y. (March 3, 2011) – The taps are flowing. The maple sugar taps in Ulster County, that is. Now that daytime temperatures are warming while the nighttime temperatures are remaining below freezing, the sap is moving. From now through the end of March, experience the frontier tradition … Continue reading “MAPLE SUGAR IS FLOWING IN ULSTER COUNTY”
JOSH SOMMERS TO HOST ORANGE COUNTY CELEBRITY DINNER
Focus Media’s President CEO named honorary event chair Goshen, N.Y. (March 2, 2011) – Josh Sommers, President and CEO of Focus Media, Inc., has been named honorary event chair of the inaugural Orange County Celebrity Dinner that will benefit the Town of Wallkill Boys & Girls Clubs. Twenty teams of servers will provide their waiter/waitress … Continue reading “JOSH SOMMERS TO HOST ORANGE COUNTY CELEBRITY DINNER”
Orange Regional Medical Centers Hosts Free Educational Seminar on Bariatric Weight Loss Surgery
Middletown, NY – Orange Regional Medical Center will host a free educational seminar “Bariatric Weight Loss Surgery” on Tuesday, March 15 at 6:00 p.m. at the Lodge at Rock Hill, 283 Rock Hill Drive, Rock Hill. Orange Regional’s Bariatric Support Group will meet immediately following the seminar. This support group is for both pre- and … Continue reading “Orange Regional Medical Centers Hosts Free Educational Seminar on Bariatric Weight Loss Surgery”
FOCUS MEDIA NAMES SENIOR ACCOUNT EXECUTIVE
Bieger brings more than 20 years of newspaper experience Goshen, N.Y. (Feb. 28, 2011) – Focus Media, Inc. announced today the appointment of Michael J. Bieger as Senior Account Executive. Bieger is the former Managing Editor at Westfair Business Publications in White Plains where he led editorial operations for the Westchester County Business Journal and … Continue reading “FOCUS MEDIA NAMES SENIOR ACCOUNT EXECUTIVE”
ELANT AT GOSHEN RESIDENT CELEBRATES 111TH BIRTHDAY
Anna Ferris now third oldest person in state, 63rd oldest in world Goshen, N.Y. (Feb. 25, 2011) – Anna Ferris, a resident at Elant at Goshen Nursing Care Center, turned 111 years old on Friday, Feb. 11. The supercentenarian is now the third oldest person in New York State and 63rd oldest person in the … Continue reading “ELANT AT GOSHEN RESIDENT CELEBRATES 111TH BIRTHDAY”
Focus on Marketing: Government reform fight has PR traps
New York is broke. Municipalities are strapped. States across our nation are close to broke, several of them in worse shape than New York. What then is the deal with Wisconsin? Tens of thousands of protesters descended on the capital. Several large cities across the state canceled classes last week because so many teachers called … Continue reading “Focus on Marketing: Government reform fight has PR traps”
Seven earn Spirit of Elant Awards
Annual Recognition Honors Those With Uplifting Attitudes Goshen, N.Y. (Feb. 24, 2011) – Seven Elant, Inc. employees who are not only dedicated to their work but also lift the spirits of those around them were recognized at the annual Spirit of Elant award ceremony. Elant, a not-for-profit network of senior healthcare and housing centers located in … Continue reading “Seven earn Spirit of Elant Awards”
Orange Regional Medical Center Announces Associate Medical Director of the Center for Sleep Medicine
Middletown, NY- Orange Regional Medical Center is pleased to announce the appointment of Ofer Jacobowitz, MD, PhD as Associate Medical Director of the Center for Sleep Medicine. In this role, Dr. Jacobowitz, an Otolaryngologist, will work closely with Dr. Alan Schaffer, Sleep Center Medical Director and Frank Salvatore, Director of Respiratory Services and the Center … Continue reading “Orange Regional Medical Center Announces Associate Medical Director of the Center for Sleep Medicine”
BELLEAYRE CHASING RECORD NUMBER OF SKIERS
Resort is at 125,142 after Presidents’ Day weekend Kingston, N.Y. (Feb. 22, 2011) – The number of skiers at Belleayre Mountain this season is at a record pace as resort officials are hoping a strong spring skiing season will put them over its 2007-2008 record. Through this past Presidents’ Day weekend, 125,142 skiers have graced … Continue reading “BELLEAYRE CHASING RECORD NUMBER OF SKIERS”
GIRL SCOUTS, YWCA HONOR GLEN ARDEN ADMINISTRATOR
Maureen Torelli named 2011 Tribute to Women of Achievement honoree Goshen, N.Y. (Feb. 21, 2011) – Glen Arden’s Maureen E. Torelli, LMSW, LNHA, CASP, was honored Feb. 16 by the Girl Scouts Heart of the Hudson and YWCA Orange County at the 2011 Tribute to Women of Achievement press conference. Torelli was one of eight … Continue reading “GIRL SCOUTS, YWCA HONOR GLEN ARDEN ADMINISTRATOR”
Monticello Motor Club taps Focus Media to handle community PR
MONTICELLO MOTOR CLUB NAMES FOCUS MEDIA TO HANDLE ITS COMMUNITY PUBLIC RELATIONS Goshen, N.Y. (Feb. 21, 2011) – The Monticello Motor Club, a luxury destination for members seeking a stunning and challenging road circuit, has named Focus Media, Inc. as its community public relations agency. Focus Media will handle community and local media relations for … Continue reading “Monticello Motor Club taps Focus Media to handle community PR”
Focus on Marketing: Long-term relationships are vital
We met with a gentleman in my office this week, a very successful businessperson who was considering engaging my firm for public relations work. We didn’t need a lot of time on preliminaries; we all knew one another well. He was a client of ours several years ago, and might be a client again. The … Continue reading “Focus on Marketing: Long-term relationships are vital”
CRMC’S CALLICOON FAMILY HEALTH CENTER OPEN HOUSE SLATED FOR FEB. 24
February 16, 2011 – Harris, N.Y. – Catskill Regional Medical Center’s (CRMC) Callicoon Family Health Center will hold an open house from 2 to 6 p.m. on Thursday, February 24. The open house will provide residents in Western Sullivan County and the surrounding areas the opportunity to meet Family Nurse Practitioner Nancy Eschenberg and staff, … Continue reading “CRMC’S CALLICOON FAMILY HEALTH CENTER OPEN HOUSE SLATED FOR FEB. 24”
Orange Regional Medical Center Names Star of the Year Recipient
Middletown, NY- Barbara Place-Moreau, Licensed Practical Nurse, has been named Orange Regional’s 2010 Star of the Year. The All-Star Employee Recognition Program was created to acknowledge the outstanding performance of Orange Regional’s employees and volunteers for their positive impact on the quality of patient care services. Barbara is a 29-year nursing professional who began working … Continue reading “Orange Regional Medical Center Names Star of the Year Recipient”
Orange Regional Medical Center Offers Free Mammograms
Middletown, NY – Orange Regional Medical Center will host free breast cancer screenings on Saturday, March 5, 2011 from 8:00 a.m. to 4:00 p.m. at the Ray W. Moody, M.D. Breast Center located at the Orange Regional Medical Pavilion, 75 Crystal Run Road in Middletown. Appointments are limited and must be made by Friday, March … Continue reading “Orange Regional Medical Center Offers Free Mammograms”
FOCUS MEDIA NAMES SENIOR DIRECTOR OF MARKETING
Goshen, N.Y. (Feb. 14, 2011) — Focus Media, Inc. announced today the appointment of Shannon McSweeney-LeMay as its Senior Director of Marketing. McSweeney-LeMay brings 20 years of marketing and public relations experience in the entertainment, tourism and hospitality fields to her position at Focus Media. Most recently she led the public relations efforts for Bethel … Continue reading “FOCUS MEDIA NAMES SENIOR DIRECTOR OF MARKETING”
Focus on Marketing: Trends in social media
Integration of social media platforms should be a priority for companies seeking to be smart marketers. OK, no surprise there. But many companies remain behind the curve by simply just having a Facebook page — but it’s inactive, or not fully leveraged for its enormous potential. Well, it’s time to catch up, because the next … Continue reading “Focus on Marketing: Trends in social media”